Friday, November 18, 2011

Moving and Grooving

Down East Cider House is not, as the name would suggest, located in a house. We actually occupy an old mill. Mills, as you may know, are quite large and we are not the only business that occupies the mill. We share the place with a righteous organic coffee roaster (http://www.mattscoffee.com/) and a moving company, Pro Moving Service. From time to time we call upon our fellow tenants for a hand. In fact, we've used nearly every single tool Peter (Pro Moving Service Founder) has in the entire building including, but not limited to, pallet jacks, hammers, circle saws, screw drivers, ladders, etc... Today three movers helped us clean out some heavy objects from our space, incredibly helpful. We are looking forward to the day we can enjoy a glass of cider on a Friday afternoon with them.
On another note, the triumvirate at the top and bottom of Down East Cider House continues to move towards our first production cycle in mid-December, which requires a great deal of attention to details. As John Wooden says, "It's the little details that are vital. Little things make big things happen." For example, we play quarterback and wide receiver vs corner back football on a daily basis. At first, receivers struggled to get a great deal of separation from whoever was corner back. After a few weeks of playing we've begun to run more detailed routes, allowing for easier passes from the quarterback to the receiver. Little things, like a fake here, a fake there make all the difference.
We are still in process of establishing a social media presence, if you'd like, please follow us on Twitter and like us on Facebook and keep reading our blog.


Since it's Friday we are going to honor our, Employee of the Week:

Ode To Elusive Subway Sandwich Artist

You greeted me as I came in
With a lovely grin
Your sandwich making skills rival my own
Except your sandwich isn't homegrown
You make the best Subway works of edible art
When you make my sandwich, it never falls apart
Keep doing your thing
Because you keep Subway in full swing

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